Doing this as a favor to a friend:
If you've been watching television, you'll know that AXE is promoting another variant of its aphrodisiac scents. It is also holding another contest.The idea being: to show how much the chicks fall for you now that you're using AXE Dark Temptation by having your picture taken in a way that undeniably suggests this.
Rules and other information can be found here: http://axe.com.ph.
By the by, the prize includes a trip for two to 'Vegas.